timeout.com – If you are what you eat, you are basic as fuck. Despite living in one of the most diverse havens of cosmopolitanism in human history, New Yorkers’ palates aren’t all that different from those in Cleveland, Dallas, Fresno, Minneapolis or Phoenix.
Every six seconds, according to Crain’s, someone orders a fried chicken sandwich at the Chick-Fil-A on the corner of West 37th Street and Sixth Avenue (a store that’s only open 15-and-a-half hours a day). “The Garment District franchise sells more than 3,000 sandwiches a day, often with a side of waffle fries, and generates about $13 million in revenue, Crain’s estimated based on data from Fittipaldi,” the publication explains. “That means it sees the same revenue as Balthazar, the chic SoHo brasserie where the average check is $70, nearly seven times a typical Chick-fil-A tab.” Taco Bells are about to triple their citywide locations. Dunkin’ Donuts has nearly doubled its citywide presence since 2008. It’s been a long time since 1974, when McDonald’s tried to open on the Upper East Side and were met with a 15,000-person petition and a rebuking editorial in the New York Times.
Yes, Chick-fil-A is the new Balthazar. And that’s just what we’re doing in public.