thedailymeal.com – From foodborne illnesses to bad ad campaigns, these chains made some serious mistakes
The word notorious is defined as “famous or well-known, typically for some bad quality or deed,” and it’s quite possibly the worst adjective you can pin on a restaurant. No company, especially one that’s in the business of selling burgers to your kids, wants to be described in the same terms as Al Capone. Although chains are careful to protect their image and follow tried-and-true best practices, just about every major fast-food chain has had some notorious moment or moments in its past.
Be it a foodborne illness outbreak, a bizarre or shocking ad campaign, an offensive new product, a documentary that causes a huge decline in sales, a major social media blunder, or some other event that could only have been conjured beforehand in the fever dreams of a crisis management PR executive, these are all notorious moments in fast-food history.
hahaha I’m sorry but the name “McAfrika” really is funny as fuck and had to go up the chain of command to powerful executives getting approval before it rolled out….people really are dumb as hell.