News – “Detroit pub refused to serve Irish people at St. Patrick’s Day Parade — to make a point” – DETROIT — The bouncer who called Irish people “lazy” and “lower-class citizens” last weekend at the door of a pub on the bustling parade route of Detroit’s St. Patrick’s Day Parade ignited more than a few tempers.

But he wasn’t trying to spark a fight — just make people think.

It was all part of an experiment to raise awareness about how poorly Irish immigrants were once treated in the U.S. against the backdrop of prominent modern-day conversations about race and immigration.

Creator Dan Margulis had a production company record the scene at the fake, temporary pub and produce a polished video of people’s stunned reactions. The video is posted on his website,

“On a day when everyone is proclaiming solidarity with an immigrant group … we wanted them to feel what it was like to be treated like an Irish immigrant … years ago in this country, and, hopefully, that would get them to think about the way we treat current immigrant groups,” Margulis said.

Margulis, who works in advertising and lives in Bloomfield Hills, rented an empty space on Michigan Avenue on a strip between popular bars Nemo’s and McShane’s for the St. Patrick’s Day Parade on Sunday. He hung a sign that said “No Irish Pub.”

 People were turned away if they said they were Irish — or were simply wearing green. Only a few of the hundreds of people who tried to enter actually got inside.

Margulis said it was meant to harken back to a time when some businesses would hang “No Irish need apply” signs in their windows.

I think we’re going to see a lot more of these social experiments going forward, just like the restaurant down in New Orleans that did something similar. 

One Comment

Leave a Reply