Taco Bell Canada to roll out nacho cheese-dispensing billboard

restobiz.caWould you like nacho cheese with that? Taco Bell Canada is betting that Canadians will answer with a resounding “yes” by bringing back the famed Naked Chicken Chalupa, now with Nacho Cheese. Why? Because everything is better with Nacho Cheese.

To prove that everything is better with Nacho Cheese, Taco Bell is launching the Nacho Cheese Naked Chicken Chalupa in a big way: With a nacho-cheese dispensing billboard (dubbed the “Cheesiest Billboard”), challenging fans to take the Nacho Cheese taste-test. As a brand known for unexpected, over-the-top product launches and activations, it’s no surprise that Taco Bell is kicking off 2019 with a big (cheesy) splash.

The Cheesiest Billboard will be live on Saturday, January 19th in Toronto, where fans are encouraged to bring any snack they like for the ultimate nacho cheese upgrade. Want to spice up that boring apple with some nacho cheese? Go for it! That salad or sandwich you packed for lunch? Why not! How about adding more nacho cheese to your Nacho Cheese Naked Chicken Chalupa? Absolutely! Because the only thing better than nacho cheese is more nacho cheese, and Taco Bell will be sampling a limited amount of Nacho Cheese Naked Chicken Chalupa’s for free at the Cheesiest Billboard.

Ahhh man I can picture it now, Canadian Ryan, riding in his moose drunk off of Labatt Blue & syrup just dispensing hella cheese all over myself. What a glorious moment in Canadian history. Smart of them not to do this in Florida is all I have to say on the matter.

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